Take a moment and think about your business and if you are prepared for a disaster. If you are like most business owners or managers you have some form of backup and maybe even a basic disaster recovery plan. While this is a start, recent big disasters around the world have proven that a simple backup is not enough. If you feel that your business is under prepared, there are steps you can take to fix that.
Here are five tips to help ensure that your business is fully ready for the next disaster.
1. Backup everything While it can be tempting to only backup the most important data and programs, it can be a chore to identify what is deemed to be important. Who knows, a file that is non-essential today may become essential in the future. If it is lost due to a disaster, this could prove to be a problem.
It would be a good idea to look for a backup solution that covers all data and programs. But, having a full backup solution isn't enough, you also need to ensure that recovery is easy and can be implemented quickly.
2. Look into tiered recovery Establishing a tiered recovery method means identifying the value and importance of existing systems and utilizing a recovery method that meets needs. It would be a good idea to identify mission critical systems and adopt a recovery method that can have these systems up and running as quickly as possible. From there you can tier different systems and match a recovery method. For example, archived files are likely not needed right away, so they can be recovered at a later date, using a slower recovery method.
3. Keep copies of all keys and licenses With the amount of software and programs businesses use on a daily basis growing, it would be a good idea to keep copies of the activation keys (the string of digits and letters you enter to activate the full version of software) and purchased licenses.
While many of these are now distributed electronically through email, there are still software developers that distribute keys by mail or with the physical install CDs. If you lose the codes in a fire, you will be out of luck and have to purchase the software again. This is an extra charge you likely don't want.
4. Pick the right recovery locations The best recovery plans offer numerous backup solutions which are hosted in different locations. A good provider knows this and will utilize data storage centers as far apart as possible. If you choose to backup your own data, it would not be a good idea to keep the backups in the office.
Similarly, if you are preparing for a big disaster, you likely have physical locations that you can move to if your main business location is damaged or destroyed. Optimal plans will have more than one location identified, and have them as far apart as possible. This will minimize the chances of losing full operations and increase your business's ability to bounce back quicker.
5. Match your recovery plan to your business There are so many different backup and recovery options that it can be tough to pick one. The best course of action is to look at your systems and how they work. If you operate strictly offline, a cloud based backup solution likely isn't your best bet. Or, if you operate fully in the cloud, a physical tape or hard disk backup may not be optimal.
If you are looking to beef up, or establish a disaster recovery plan, try working with an IT partner like us, who can help you find the optimal solution that can meet your needs and budget.

Tech is always changing and evolving; devices seen as futuristic only a few years ago are now mainstream and in everyday use. And one of the more outlandish tech devices of the past year has been Google's augmented reality project Google Glass. This device has had some impressive media coverage, with many wondering how exactly it will work. Now that the first, limited edition has been released, we can finally answer that question...kind of.
Marketing is an integral element of any business strategy, and social media is largely seen to now be a large part of any company's marketing initiative. If leveraged correctly, various social media platforms could give your company a marketing boost that few other campaign types could. But, did you know that social media could also help other business functions or departments?
While email has definitely become the most popular form of communication for businesses, there's still something about a good old fashioned phone call that email just can't convey. One of the most popular phone systems in use these days is Voice over Internet Protocol (VoIP), which uses an Internet connection to convey phone calls. Are you looking for a new phone system? VoIP may be what you need, especially since there are some great features your business could benefit from.
One of the more common business buzzwords of the past decade is CSR (Corporate Social Responsibility). Companies of all sizes have been taking steps to do their part, often by implementing an environmentally friendly initiative like recycling. While it certainly is a good idea to try and save the environment, many business owners have no idea where to start, or how to do more. Technology, more specifically mobile phone apps, may be able to help.
The modern smartphone user has well over 700,000 apps to choose from. One of the most important types of apps is email. If you are an iPhone user, you may be using Apple's Mail, which comes installed on the phone. While it is a solid app, there is one function that causes some confusion - email attachments.
The Internet, still in its early phases, is seeing a dramatic increase in the number of users. Unfortunately, this growth has also seen an increase in the number of cyber criminals and attacks against websites. The latest major attack was perpetrated against LivingSocial. If you have an account with this website, you may want to pay attention.
One of the most important tools of a modern marketing plan is social media. With the various platforms leveraged correctly, social media could be the best way to expand your brand and gain vital exposure. Pinterest, the newest major social network which all about sharing images, has recently had its layout overhauled and new features introduced. Businesses can really benefit from these enhancements.
Imagine the last time you were dealing with a frustrated customer over email. It can be hard to convey meaning through the digital medium, context is often missed. That's why a good old-fashioned phone call can do wonders. Traditional phone systems are a large investment, however there is an alternative: Voice over Internet Protocol (VoIP).
When it comes to operating a business, you are always walking a fine line, trying to balance costs and profits. This means you are probably eager to cut costs whenever possible. One area that has likely demanded a large investment is technology. The problem with technology is that it can be hard to keep costs at bay, especially when it breaks down.

